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008: How To Create A Cart Abandonment Recovery Program That Recovers 8% To 15% Of Your Sales – Candid Conversation

Posted by Austin Brawner on June 10, 2014

In this Candid Conversation we talk about the cart abandonment epidemic that plagues nearly all ecommerce companies and results in a total industry loss of about $18 BILLION dollars each year.

We’ll show you the basics on how to properly implement a cart abandonment recovery program that can recover 8% to 15% of your sales while building goodwill with your customers.

Topics Discussed Throughout This Interview

  • The industry benchmark for cart abandonment
  • How to diagnose your cart abandonment rate
  • Ways to reach customers who abandoned
  • The importance of good copy
  • Common, and good, offers
  • What the best timing is
  • The biggest mistakes made in cart abandonment recovery programs
  • A successful case study
  • Plus a lot more!

Links and Resources Mentioned

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Cheers,

Austin & Chad!

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