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015: Building An Incredibly Successful Community Based eCommerce Store – Eric Bandholz, Beardbrand.com

Posted by Austin Brawner on July 3, 2014

Eric Bandholz and his team launch Beardbrand on January 28th, 2013 with only 3 products and no established sales.

They have since grown from $1000 in sales per month to now generating over $120k per month in sales.

 

Beardbrand provides the tools and strategies men need to take care of their beautiful beards.

Their products are of the highest quality and made from all natural ingredients. They are designed for men who find value in quality, service, and experience and they are for men that are passionate about life.

Simply put, Beardbrand provides Style for the Urban Beardsmen.

Eric attests that Beardbrand’s success comes from his focus on building a community based ecommerce site and that you should consider building one, too.

Topics Discussed Throughout This Interview

  • How he built a community of loyal followers before having a product to sell.
  • His path from $1k per month in sales to $120k per month in less than 18 months.
  • Why content creation is his number one priority and why it should be your number one priority as well.
  • What types of content he puts the most focus on.
  • How you can start building a community based ecommerce site today.
  • Plus a lot more!

Links and Resources Mentioned

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  • jean diaz

    Hello, Excellent Episode. Thank you for sharing ! We are on the same track with our nail polish and accessories website (in Colombia). We have created and implemented a youtube video content marketing strategy on, pretty similar to luxyhair and it is working like a charm. Thanks again!

    • Jean,

      I’m glad you found it valuable! That’s a great strategy for the fashion and accessories market.

      Hope all is going well for you and thanks for listening.

      Cheers,
      Austin