071: “Ecommerce Is A Bear” By Andy Dunn Of Bonobos
Posted by April 30, 2015on
Ecommerce is no longer about throwing up a quick store and sourcing from Alibaba, hoping to ride the “ecommerce gravy train” to riches.
It’s about building a real business, a brand, that is going to last through the turbulence of an ever-changing internet and retail world and takes you into the next ecommerce world we’re heading into.
The problem is, “ECommerce Is A Bear”…a big gnarly one. One that can crush you.
Today’s episode is a reading of an article by one of the smartest, most successful ecommerce brand owners, Andy Dunn of Bonobos.
In this episode, he talks about four specific strategies to help you build a brand that can “fend off” the grizzly (a few of which we’ve been talking about a lot lately).
It’s really a culmination, a summary, of what we’ve been teaching you over the past 70+ episodes of Ecommerce Influence.
Links / Resources
- Sam Mallikarjunan, Hubspot – Why The Ecommerce “Gravy Train” Is Coming To An End, And How To Keep Riding It With Inbound Marketing
- The article we read in this show
Subscribe & Review
To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can easily subscribe by clicking on either one of the subscribe buttons below:
Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously, we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.
Ecommerce Founder's Growth Pack
Enter your email to get our proven resources that will help you achieve massive growth without the burnout.