008: How To Create A Cart Abandonment Recovery Program That Recovers 8% To 15% Of Your Sales – Candid Conversation

In this Candid Conversation we talk about the cart abandonment epidemic that plagues nearly all ecommerce companies and results in a total industry loss of about $18 BILLION dollars each year.

We’ll show you the basics on how to properly implement a cart abandonment recovery program that can recover 8% to 15% of your sales while building goodwill with your customers.

Topics Discussed Throughout This Interview

• The industry benchmark for cart abandonment
• How to diagnose your cart abandonment rate
• Ways to reach customers who abandoned
• The importance of good copy
• Common, and good, offers
• What the best timing is
• The biggest mistakes made in cart abandonment recovery programs
• A successful case study
• Plus a lot more!

Links and Resources Mentioned

• index.fireclick.com
• Magento
• Klaviyo

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