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BONUS: Expert Secrets to Selling Your Online Business for Top Dollar

Posted by Austin Brawner on December 9, 2021

 

This Is A Special Episode – The Recording Of A Live ‘Ask Me Anything’ With Joe Valley On How To Sell Your Online Business, Recently Offered Inside The Brand Growth Membership.

Joe is the author of The EXITPreneur’s Playbook. He’s a buyer and seller of many online businesses and the president of Quiet Light Brokerage. He’s an expert on how to sell for max profit. 

If you listened to my earlier episode with Joe this AMA session takes those concepts and goes deeper, which is what we do in the Membership. The podcast is just a glimpse into what we cover in the Brand Growth Membership.

We’re giving you a sneak peek inside the Brand Growth Membership with access to this Ask Me Anything session because we just launched a brand new version of our membership and it’s KILLER – check it out here

I hope you enjoy this session and if you want to check out more of the Ask Me Anything sessions and trainings we have in the membership…

we’re offering a 21 day trial for just $1.  Go here to sign up. (only available until Dec 12, 2021)

Episode Highlights

  • 3:37 Introduction to Joe Valley 
  • 5:19 The valuation formula
  • 8:33 What multiple ranges to expect for valuations
  • 8:49 The different types of add-backs and examples of how they are applied
  • 10:08 The 4 things buyers are looking for (and the surprising 5th)
  • 38:34 Q&A – Is there anything different about a sale of a minority stake?
  • 40:53 Q&A – Should we build a brand that is targeting a different demographic as a separate brand or sub-brand?
  • 45:09 Q&A – What are the differences in this process for Canadian companies?
  • 46:17 Q&A – How long does it take for a deal to close?
  • 48:18 Q&A – Are there any hidden fees to be aware of?
  • 51:01 Q&A – How are multiples different between different types of businesses?
  • 54:47 Q&A – What is the smallest SDE that a private equity firm will look at?
  • 56:39 Q&A – Is there a different approach to building a business for sale to a strategic acquirer vs a typical buyer?
  • 58:16 Q&A – Can agency marketing spend that has been replaced by in-house work be considered an add-back?
  • 59:40 Q&A – What kind of multiples are there for wholesale businesses?
  • 01:07:22 Q&A – What are the options to sell for a Shopify site vs. an FBA?

Links And Resources

Are you ready to scale up your ecommerce business?

If you want to grow your business faster and more profitably, Brand Growth Experts can help. We’ve worked with hundreds of entrepreneurs and marketers to help them stop leaving money on the table and take their businesses to the next level.

From personalized coaching to live workshops, Brand Growth Experts will work with you side-by-side to define your marketing strategy, scale your advertising, and hire the team needed to take your business from six to seven figures, and beyond.

If you’re ready to profitably scale up your business, head over to BrandGrowthExperts.com and learn how we can help.

Sponsor: Klaviyo 

Are you working around the clock to build the business you always imagined? Do you want to communicate with your fast growing list of customers in a personalized way, but also get time back to work on the rest of your business?

Do you ever wonder how the companies you admire, the ones that redefine their categories, like Living Proof and Chubbies, do it?

They do it by building relationships with their customers from the very beginning, while also evolving in real time as their customer’s needs change

These companies connect quickly with their customers, collect their information and start creating personalized experiences and offers that inspire rapid purchase…often within minutes of uploading their customer data

Klaviyo empowers you to own the most important thing to any business…the relationship between you and your customers, and the experiences you deliver from the first email to the last promotion.

To learn more about how Klaviyo helps you own your growth, visit www.klaviyo.com/influence.

Sponsor: Optimonk

At Ecommerce Influence, we struggled to answer the same question as most of our listeners: how do we best monetize our hard-earned website traffic? We wanted to improve conversions, personalize experiences for our site visitors, and create popups that people actually love. 

Lucky for us, we found a solution — OptiMonk. Companies like BlendJet, Avon, and The Body Shop use OptiMonk, because their solutions can boost an online store’s revenue by 20%.

OptiMonk can help you increase average order value, decrease cart abandonment, and collect valuable customer feedback. We worked with Optimonk to create a collection of high-converting popup templates exclusively for our listeners. 

Visit optimonk.com/influence to check them out, AND get a 50% discount off your first 3 months.

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