016: Single vs Double Opt In: Which One You Should Use – Candid Conversation
Posted by July 8, 2014on
We’ll also compare a few different email providers, explain why some email providers strongly encourage the double opt-in, and we’ll go over a case study that breaks down the numbers when choosing one opt-in style over the other.
Topics Discussed Throughout This Interview
- Overview of Double, Single, and Confirmed Opt-Ins
- Why email marketing providers encourage double opt-in
- Email provider comparisons
- Pros and cons of both single opt-in and double opt-in
- The statistical breakdown of advantages/disadvantages of double/single opt-in
- Differences between hard and soft bounces
- What you option you should choose
- Plus a lot more!
Links and Resources Mentioned
- Case Study – Single vs. Double Opt-In Breakdown
- Email Providers
- Companies Using Single Opt-In Successfully
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