288: Traction: An Honest Assessment & How it Changed the Game for our Business
Posted by Austin Brawner
on January 26, 2021
Implementing Traction at your company? Here’s what you should know before you start.
Many of our clients inside of the Coalition have heard of Tractionand have considered trying to implement EOS at their company. If this phrase is new to you, EOS – the Entrepreneurial Operating System – is a set of concepts and tools that can help your team align on a clear vision, make progress towards defined goals, and increase accountability and communication.
Our team dove headfirst into the task of implementing Traction just over a year ago and we’ve learned a lot since. In this episode, I’m sharing how we adopted the EOS methodology, the pros and cons of using it, and who I think has the most to gain from it.
If you’re an eCommerce entrepreneur who thinks there might be a better way to run your business, this episode is for you.
4:50 Life before finding Traction
6:53 The best part about using the EOS process and how it changed the game for us
8:05 What “rocks” are and how they address the biggest struggles I see entrepreneurs facing today
10:27 The feedback from my team that I didn’t see coming
11:51 How we work around the biggest con of using EOS
15:07 Who EOS works best for
16:10 Why I think solopreneurs will struggle implementing EOS
18:59 How to get free 30-day access to the Coalition
Are you ready to scale up your ecommerce business?
If you want to grow your business faster and more profitably, Brand Growth Experts can help. We’ve worked with hundreds of entrepreneurs and marketers to help them stop leaving money on the table and take their businesses to the next level.
From personalized coaching to live workshops, Brand Growth Experts will work with you side-by-side to define your marketing strategy, scale your advertising, and hire the team needed to take your business from six to seven figures, and beyond.
If you’re ready to profitably scale up your business, head over to BrandGrowthExperts.com and learn how we can help.
Ever wish you could deliver more meaningful marketing moments? Moments that stick and last a lifetime?
Klaviyo helps you build longer-lasting customer relationships through more personalized marketing.
With targeted segmentation, email automation, SMS marketing, and more… Klaviyo helps you create your ideal customer experience.
See why Klaviyo’s trusted by more than 50,000 brands, like Living Proof, Tipsy Elves, and Chubbies.